Analytics integration
Connect StefanBrain to Hotjar
Connect Hotjar through Contentsquare's MCP server and ask StefanBrain about the funnels, journeys, page groups, and errors Contentsquare tracks. Hotjar users sign in with their Hotjar email and password.
What connecting Hotjar unlocks
Funnels and drop-off
Ask where visitors leave a funnel of up to 32 steps, counted in sessions or users, without building the report by hand.
Journeys from any page
See the paths visitors take from your landing pages, or the routes that lead to your exit pages, up to 7 steps deep.
Page performance in plain numbers
Get bounce, exit, scroll, and activity rates, load time, and conversion for a page group, or compare up to 10 groups at once.
Errors that cost you sales
Rank JavaScript and API errors by the conversions and revenue they cost, and find the pages they hit hardest.
Segments against your baseline
Measure how a segment shifts conversion, bounce rate, session time, and revenue against your base, with a significance test.
Tools your chats can call
A sample of the Hotjar tools StefanBrain can use once connected. Reads and writes are classified separately, and you control both.
List Projects
List the Contentsquare projects your login can open. It does not count toward your allowance.
Compute Site Metrics
Get site-wide bounce rate, visits, conversion, revenue, and frustration, by day, country, or device.
Compute Page Group Metrics
Get views, exit rate, scroll rate, fold height, and conversion for one page group.
Compute Funnel
Measure conversion and drop-off across the steps of a funnel.
Compute Journey
Trace navigation paths forward from landing pages or back from exit pages.
Compute Page Comparison
Compare KPIs across 2 to 10 page groups.
Get Top Errors By Impact On Goal
Rank errors by how much they hurt a conversion goal.
How to connect
1Have a Contentsquare admin turn on MCP
A Customer Admin opens Analysis setup, then Model Context Protocol (MCP), in Contentsquare. To let teammates use it, the admin grants Read under Account settings, Connected apps, User access.
2Open Connectors and choose Hotjar
In StefanBrain, open Connectors, find Hotjar, and click Connect.
3Sign in to Contentsquare
StefanBrain sends you to Contentsquare's sign-in page. If your Hotjar account moved to Contentsquare, use your Hotjar email and password, then approve the access.
4Ask about your site
Back in StefanBrain, ask which projects you can see. Then ask about a funnel, a page group, or the errors hurting checkout.
Good to know
- Only Contentsquare Customer Admins can turn on MCP. Everyone else needs an admin to grant them Read access first.
- You see only the projects your Contentsquare user can already open.
- The card reads only data Contentsquare collected after your Contentsquare account was created. Your earlier Hotjar heatmaps, recordings, funnels, and dashboards stay in Hotjar, read-only for 12 months.
- Contentsquare counts analytics calls per account, and every user shares the pool: up to 300 a month on Free. Project, mapping, segment, and goal lookups are free.
- When the allowance runs out, Contentsquare stops processing new MCP requests until the limit resets at the start of the next month. Pro and Enterprise accounts can buy more.
- Funnels, journeys, comparisons, and metrics cover at most 92 days per question. Error reports need Contentsquare Experience Monitoring.
Your credentials stay yours
- We never store your passwords
- Encrypted at rest and in transit
- Disconnect anytime
Frequently asked questions
Why does the Hotjar card sign in to Contentsquare?
Hotjar accounts are moving onto Contentsquare, and the MCP server this card uses is Contentsquare's. Hotjar users log in to Contentsquare with the same email and password they use for Hotjar.
Can StefanBrain read my recordings, heatmaps, or older Hotjar funnels?
No. Neither Hotjar nor Contentsquare offers recordings or heatmap images through an API. Your earlier Hotjar funnels and dashboards stay in Hotjar and never move to Contentsquare. StefanBrain reads Contentsquare page metrics such as scroll rate and fold height instead.
How many questions can I ask?
Contentsquare counts analytics calls for the whole account: up to 300 a month on Free, 36,000 a year on Growth, 72,000 on Pro, and 108,000 on Enterprise. Lookups of projects, mappings, segments, and goals are free.
My Hotjar account has not moved to Contentsquare yet. Can I connect?
This card needs a Contentsquare login with MCP access. Contentsquare creates that login automatically when your 30-day move begins, and MCP works during those 30 days. Until then, on Hotjar Ask Scale, the Hotjar API card reads your surveys with Hotjar API credentials.
Will StefanBrain change anything in Contentsquare?
Every tool reads, except Submit MCP Feedback, which sends Contentsquare a rating and comment about its MCP server. That one asks you first.
How do I disconnect?
One click in Connectors removes the connection from StefanBrain. A Contentsquare admin can also take away your MCP access under Account settings, Connected apps.
More integrations
Put your Hotjar data to work
Connect once and every StefanBrain surface can use it: chat, creative, copy review, and analysis.
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