Analytics integration
Connect StefanBrain to Amplitude
Connect Amplitude and ask about user journeys, funnels, and retention in plain English. StefanBrain answers from your real product analytics, so marketing decisions start from data instead of hunches.
What connecting Amplitude unlocks
Funnel answers without the dashboard dive
Ask how a funnel converted and where users drop off, straight from chat. No chart exports, no tab switching.
Retention trends in plain English
Ask how retention is moving over any window and get numbers from your real Amplitude data. Compare the periods before and after a launch without rebuilding a report.
User journeys that sharpen creative
Bring journey and drop-off insight into ads, landing pages, and Copy Chief reviews. Creative lands harder when it targets the moments your users actually hit friction.
Product data behind media decisions
Use funnel and retention context in CRO reviews and media-buying conversations. Budget follows what your product analytics show, not what a hunch suggests.
How to connect
1Open Connectors and choose Amplitude
In StefanBrain, open Connectors, find Amplitude, and click Connect.
2Get your API credentials
Copy your API credentials from your Amplitude account or developer settings.
3Enter them in the dialog
Paste the credentials into the connection dialog and save them. Credentials are encrypted in transit and at rest.
4Ask your first question
Try asking how your signup funnel converted last month, or how retention shifted after your latest launch.
Good to know
- Amplitude connects with an API key, so there is no vendor sign-in redirect. The in-app dialog is the whole flow.
- If you rotate the key in Amplitude, reconnect in StefanBrain with the new credentials so requests keep working.
Your credentials stay yours
- We never store your passwords
- Encrypted at rest and in transit
- Disconnect anytime
Frequently asked questions
What can StefanBrain read from Amplitude?
Amplitude is an analytics connector, so StefanBrain reads your product analytics: user journeys, funnels, and retention. That data becomes available in chat, where you can question it, compare it, and feed it into creative work.
Where do my API credentials come from?
From your Amplitude account or developer settings. Copy them there, then paste them into the StefanBrain connection dialog when you click Connect.
Can StefanBrain change anything in my Amplitude project?
Day-to-day use is reading and analysis. Any write action on any connector is gated by tool permissions, so nothing changes without access you explicitly granted.
How do I disconnect?
One click in Connectors removes the connection, and StefanBrain stops using your credentials. For a clean break, you can also rotate or revoke the key on the Amplitude side.
How is this different from the Mixpanel connector?
Both are product analytics connectors. Mixpanel covers product events, funnels, and retention, while Amplitude covers user journeys, funnels, and retention. Connect the one your team actually runs, or both if you use both.
Why connect product analytics to a marketing brain?
Because creative and media decisions get sharper with product truth behind them. Funnel drop-offs become ad angles, retention shifts inform offers, and CRO reviews start from real user behavior.
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Put your Amplitude data to work
Connect once and every StefanBrain surface can use it: chat, creative, copy review, and analysis.
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