Funnel Breakdowns

Real funnel reviews from StefanBrain, packaged with annotated screenshots, conversion insights, and the biggest takeaways from each review.

Norse Organics12 pages

Norse Organics CRO Funnel Review

This ad is doing elite cold-Meta work. It's a Mom's handwritten journal page (AI-generated). It has 181 reactions, 23 shares, and named mom commenters in the post.

Published May 28, 2026

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Relivex13 pages

ReliveX Funnel Review

If you're selling to Facebook's "finest clickers," check out this 4-minute mini-VSL ad -> advertorial funnel that ReliveX is running.

Published May 28, 2026

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DRM Lab10 pages

DRM Lab Funnel Review

This Claymation ad to listicle funnel is running hot, and is a great way to see how AI animation ads are scaling on cold traffic.

Published Jul 3, 2026

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Bloom and Blond13 pages

Bloom and Blond Funnel Review

Bloom & Bond is running 10+ ads on cold paid traffic with a 'Scammer Alert' angle that publicly names their copycat (Lenoria) and calls them out by name. Comparison angles almost never survive on cold traffic, but this one does.

Published May 28, 2026

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Lanural17 pages

Healthy Gut Journal

This CRO review covers a 150-second mini VSL ad that opens on an angle most brands would never touch... could be a great swipe.

Published Jul 3, 2026

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